SENSING THE SKY

SENSING THE SKY
"High Spirits Of The Tall Tree"

Tuesday, June 28, 2016

HOT CHIPS AND COOL DRINKS

HOT CHIPS AND COOL DRINKS

Food Industry in this World, must by and large give the largest turnover compared to all other fascinated Industries including the IT.

‘Motto’ of starting a business includes earning profit but….

QUALITY COMES FIRST.

How much attention does one pay for their “Product Quality”?

To add to taste they add certain +s and certain –s too!
To make attractive they add COLORS and do not care about the quality of the same.
Packaging- most attractive
And finally the Advertisements-most tempting right from the children of today to the children of yesteryear's.  

In my childhood, there were very few products sold and we were denied opportunities to buy even very rarely. 

Invariably, the income of the Breadwinner of the family was very low and the number members in the family were very high.  Hence home-made snacks, that too a small share and occasionally! 

Nowadays, I see children buying chips and cool drinks   so casually and finish their lunch and dinner off! 

When I was travelling, in a railway station, I saw a small boy about 6-7 years old, took a hundred rupee note from his father’s shirt pocket, went to the shop and got ten pockets of “chips”. 

He saved 9 pockets and started eating one, keeping a cool drinks bottle by his side. 
I do not exaggerate things.  I write whatever I saw.  I pity that boy.  I cry for him. 
Why do parents allow such indiscipline?

Is it because, they are lazy preparing delicious food at home?
Is it because, they are unable to control that child?
Is it because, they don’t know the seriousness of the upcoming problem?
Is it because, they want to provide their children everything, whatever was denied for them in their childhood?

You know, the cream in the cakes and biscuits are allergic to certain children.  The salt and the spices added in the chips and other snacks are heavy for the children.

The advertisements and attractive packaging techniques may increase the turnover of the food industry but also have concern as to, it does not decrease one’s LIFE SPAN!